Sunday 24 January 2010

A New York LOVE Story




Since the new year and a wee bit prior, I have been taking trips on the Bolt Bus, to and from DC to visit my Lady. While gallivanting around Georgetown, bumping into Hilary Clinton (not really, but we saw her mop of hair in the halls of Georgetown University), I got a call from a research and trends firm based in New York. PSFK, some of you might know of it. All I can, say is that I felt pretty bad ass and honored that Piers had called me to come in for a 4 week internship for the month of January. Now, after almost 2 years across 2 countries being on the constant hunt for my official long term agency position as a planner, an internship hardly has the glory it did four years ago, but having a chance to be in the room with some great thinkers and do-ers is not a chance to ever pass up.

As I made my way home I got news from my Suit friend at McCann, that her aunt's apartment would be free for the time that I would be working at PSFK. The timing could not have been better! The sheer thought of Metro North being a thing of the past, give me goose bumps!

As I begin the second half of my time at PSFK working on some great clients, my newest neighbor is the famous LOVE sign on the corner of 6th avenue and 55th street in Midtown Manhattan. Adorned in the heart of the metropolis amidst the city's famous pieces of signage, it rests, waiting to stand beside anyone wanting to get up close and personal with a little piece of LOVE. I am lucky enough to have an amazing view from 'my' kitchen window of people sharing a moment with one of the city's quieter jewels.

I have taken great pride in my worldly travels and more importantly the places where I was lucky enough to call home for a brief moment or two. From living on an 18 whole golf course in Greenwich CT, to a small villa off the cliff of Santorini's capital city Fira, to a basement studo flat in Nottting Hill, a brownstone in Hampstead and now a midtown apartment in the big apple where LOVE at my doorstep, I am eagerly awaiting my next wee nook.

- Posted using BlogPress from my iPhone

Location:W 55th St,New York,United States

Wednesday 20 January 2010

AD Lad Caught on Film!!!



The other day @elan_miller from Redscout reached out, asking for my reaction (I'm the fourth one!) to the Spur series on account planning. I began planning over in the UK where the junior talent pool seems to be more proactively cultivated and I really believe Redscout has done a great job on provoking the conversation not just here in the States but around the world! Going through the videos (They can also be found in my prior post) as well as these reactions should help to paint a picture, not of what planning is, but what it is doing.

This month I am working with PSFK on a few exciting accounts, pulling trends and innovations which will help support the pending strategic brief. For anyone thinking of making the switch or even the initial moves into unearthing the myths and realities of planning, I would encourage you to start working on anything that inspires you and see what happens!

Kenji Summers was right when he said planners are a guild, so go out there and Get Excited & Make Things!

Ad Lad OUT!

Tuesday 5 January 2010

Redscout & PSFK Present Spur for Planners! 2010











Happy 2010 everyone! PSFK & Redscout have put together a fantastic series about the evolving horizon for planners. I am still hitting the pavement myself and I am working on a project of my own which I will be posting in full detail in the coming months!

Enjoy!